Floral Fundamentals issue 12 is now available.
The digital magazine covers the Spring/Easter period and features the work of 36 international designers all of whom share commercial ideas to inspire you in all aspects of floristry!
Find out the real stories from 2 of our growers – Montana Lisianthus, a family of passionate growers of top quality Lisianthus turn out to be modern day plant hunters sourcing new varieties to grow and designers around the world love their beautiful flowers. The second featured grower is the world-famous Meijer Roses. Read how a family of 4 brothers use their combined talents and expertise to produce some of the world’s finest blooms.
Get to know more of the Ambassadors/designers – Hanneke Frankema, Mark Pampling, Mariann Holmen and Dmitry Turcan.
Also featured are the Floral Fundamentals demonstrations at IPM Essen, the many shades of the 2018 Pantone colour and read our first edition of Viewpoint! Editor Sue Phillips reports on why you should buy Dutch flowers, foliage and plants produced by our dedicated Partners. Plus there’s lots of news including details of our new Partners and a full listing of direct contacts of all of our wonderful growers.
We hope you enjoy this issue and stay in touch with any questions via our forum. Please tell your colleagues about Floral Fundamentals and help us to grow and you can also download our APP free of charge too!