In Issue 2 of Floral Fundamentals digital magazine you will see the work of 26 international designers all of whom share commercial ideas to inspire you in all aspects of floristry.
We interview 3 growers – Parfum Flower Company (the supplier of gorgeous garden-style scented roses), Summerflowers (the platform for 60 artisan Dutch growers of specialist seasonal material) and Van der Lugt Lisianthus (you’ll be amazed by this family business). Also get to know more of the designers – Martin Groen, Amy Curtis, Björn Kroner and Berit Skjøttgaard Laursen and find out what they do.
New this time – you will see which grower supplied each flower to enable you to contact them. We report from London on the amazing Neill Strain Floral Couture shop. His outdoor displays are certainly crowd pleasers!
We hope you enjoy this issue and stay in touch with any questions via our forum. Please tell your colleagues about Floral Fundamentals and help us to grow.